Search Strategies

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PPC

Pay Per Click

A paid strategy for fast top of page results

Our Pay Per Click strategies will get your business listed on the first page of search results.

We are a Google Certified Partner and a Microsoft Accredited Professional.

We have years of experience in running campaigns for all types of businesses. Our proven strategies will bring you qualified leads to help grow your business.  Our team utilizes the latest tools available for Google & Microsoft ads delivering great results with your online campaign. Your business only pays when your ad is clicked in the search results driving quality traffic to your website.

Our PPC campaigns utilize the Adwords PPC Process and focus on the following methodologies:

Budget, geographic service area, keyword research & selection, keyword match types, ad extensions, quality score, competitive bid management, A/B ad testing, keyword management, competition,

device bid and keyword analysis, negative keyword utilization.

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SEO

Search Engine Optimization

An organic strategy that  takes time

Our SEO strategies help improve your natural organic listings rank. 
Search Engine Optimization is the process of improving the visibility of a website on organic

("natural" or un-paid) search engine result pages (SERPs) by incorporating search engine friendly elements into a website. A successful search engine optimization campaign will have select, relevant keywords and images optimized for the search engine algorithms.

 

Search engine optimization is broken down into two basic areas: on-page and off-page optimization.

On-page optimization refers to website elements which comprise a web page, such as HTML code, textual content, and images.

Off-page optimization refers predominantly to back-links (links pointing to your website from

other websites that have strong domain and content authority.

 

SEO or Search Engine Optimization is the name given to activity that attempts to improve search engine rankings. In search results search engines display links to pages it considers relevant and authoritative. Authority is mostly measured by analyzing the number and quality of links from other web pages.

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Indy Digital Marketing Solutions

Indy Digital Marketing Solutions

Indianapolis, Indiana

(317) 752-2103

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